Your brand deserves to be seen the right way by the right audience and I help you do just that by strategy led and story driven brand identities that are always intentional.
Your brand deserves to be seen the right way by the right audience and I help you do just that by strategy led and story driven brand identities that are always intentional.
Your brand deserves to be seen the right way by the right audience and I help you do just that by strategy led and story driven brand identities that are always intentional.
Services
Brand Strategy
A strategic foundation that defines how your brand is positioned, communicated, and perceived.
Brand positioning
Competitive Landscape
Audience Profiles
Brand Narrative
Tone of Voice & Messaging Direction
Naming (when needed)
Brand Strategy
A strategic foundation that defines how your brand is positioned, communicated, and perceived.
Brand positioning
Competitive Landscape
Audience Profiles
Brand Narrative
Tone of Voice & Messaging Direction
Naming (when needed)
Brand Identity
Brand Identity
Brand Touchpoints
Brand Touchpoints
Brand Guardianship
Brand Guardianship
SPACES WE WORK IN
From emerging D2C brands to established teams, we work across industries, categories, and ideas.
(01)
Healthcare
Healthcare platforms, clinics, health services, research-led organisations, women’s health, preventive care, and patient experiences.
(02)
Wellness
Mental health, fitness, movement, nutrition, self-care, and everyday wellbeing.
(03)
Lifestyle
Fashion, accessories, home, personal products, and emerging D2C brands.
(04)
Community & Events
Communities, collectives, pop-ups, retreats, events, and cultural experiences.
(05)
Food & Beverage
Specialty coffee, wine and spirits, bakeries, artisanal food, and emerging packaged brands.
(06)
Innovative Tech
Founder-led technology, digital products, emerging platforms, AI, and consumer-facing tools.
(07)
Wonderfully Specific*
A soft spot for ideas that refuse to fit neatly into a category.
Oddly specific concepts, niche communities, playful products, and brand worlds with their own rules.
SPACES WE WORK IN
From emerging D2C brands to established teams, we work across industries, categories, and ideas.
(01)
Healthcare
Healthcare platforms, clinics, health services, research-led organisations, women’s health, preventive care, and patient experiences.
(02)
Wellness
Mental health, fitness, movement, nutrition, self-care, and everyday wellbeing.
(03)
Lifestyle
Fashion, accessories, home, personal products, and emerging D2C brands.
(04)
Community & Events
Communities, collectives, pop-ups, retreats, events, and cultural experiences.
(05)
Food & Beverage
Specialty coffee, wine and spirits, bakeries, artisanal food, and emerging packaged brands.
(06)
Innovative Tech
Founder-led technology, digital products, emerging platforms, AI, and consumer-facing tools.
(07)
Wonderfully Specific*
A soft spot for ideas that refuse to fit neatly into a category.
Oddly specific concepts, niche communities, playful products, and brand worlds with their own rules.
SPACES WE WORK IN
From emerging D2C brands to established teams, we work across industries, categories, and ideas.
(01)
Healthcare
Healthcare platforms, clinics, health services, research-led organisations, women’s health, preventive care, and patient experiences.
(02)
Wellness
Mental health, fitness, movement, nutrition, self-care, and everyday wellbeing.
(03)
Lifestyle
Fashion, accessories, home, personal products, and emerging D2C brands.
(04)
Community & Events
Communities, collectives, pop-ups, retreats, events, and cultural experiences.
(05)
Food & Beverage
Specialty coffee, wine and spirits, bakeries, artisanal food, and emerging packaged brands.
(06)
Innovative Tech
Founder-led technology, digital products, emerging platforms, AI, and consumer-facing tools.
(07)
Wonderfully Specific*
A soft spot for ideas that refuse to fit neatly into a category.
Oddly specific concepts, niche communities, playful products, and brand worlds with their own rules.
SPACES WE WORK IN
From emerging D2C brands to established teams, we work across industries, categories, and ideas.
(01)
Healthcare
Healthcare platforms, clinics, health services, research-led organisations, women’s health, preventive care, and patient experiences.
(02)
Wellness
Mental health, fitness, movement, nutrition, self-care, and everyday wellbeing.
(03)
Lifestyle
Fashion, accessories, home, personal products, and emerging D2C brands.
(04)
Community & Events
Communities, collectives, pop-ups, retreats, events, and cultural experiences.
(05)
Food & Beverage
Specialty coffee, wine and spirits, bakeries, artisanal food, and emerging packaged brands.
(06)
Innovative Tech
Founder-led technology, digital products, emerging platforms, AI, and consumer-facing tools.
(07)
Wonderfully Specific*
A soft spot for ideas that refuse to fit neatly into a category.
Oddly specific concepts, niche communities, playful products, and brand worlds with their own rules.
Email Address:
Based in:
London United Kindom
Email Address:
Based in:
London United Kindom
Email Address:
Based in:
London United Kindom
©2026. Kajal Baliyan. All Rights Reserved.